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Terms & Conditions
Visionary Social Media Ad Campaigns
We can’t wait to get started on your project! Ahead, we’ve mapped out all the deliverables for each Digital Campaign Project so you know what you’ll be receiving, a list of the brand assets that you’ll need to provide before we get started (see Client Responsibilities), phases and the revision process so you can plan accordingly! This ensures every project is a major success from the start.
SERVICE DELIVERABLES:
Social Media Ad Strategy
- Social Media Ad Strategy Kick-off Strategy Call: Onboarding call (1)
Facebook Account Manager and Business Page Creation & Configuration
- Includes page cover photo design and updating business page information
Production of Three Dynamic Social Ads for Instagram & Facebook
- Graphics and video content* optimized for A/B testing.
Caption Copywriting
Technical Set-Up
- Includes Facebook Pixel Installation and Strategic Audience Targeting
Connect to CRM to Track Leads (if applicable)
- Integrate Data Settings
- Add Appropriate Tags
*Please note: While we do not produce original video footage, we’re happy to enhance and polish client-provided clips to ensure a strong, professional result.
PRE-PROJECT CONSULTATION
Agency shall provide Client with one Pre-Project consultation.
The Parties shall agree on an acceptable date and time for conducting the Visionary Kick-Off Call, which is the pre-project consultation, via Zoom. This consultation may be scheduled no later than 10 business days from the day the client sends through first payment and agrees to the terms and conditions.
COST
The total cost of all services Agency agrees to provide to Client on a one-time basis for the Visionary Social Media Ad Campaign (the “Total Cost”). Total Cost is inclusive of Agency’s Services, any setup time, and out-of-pocket costs, administrative fees, assistance, and subcontractor costs.
PAYMENT TERMS: This is a one-time project, and full payment is collected via our secure checkout form prior to project start. By completing your purchase, you agree to these Terms & Conditions and the full terms and conditions page. You acknowledge that work will not begin until payment has been submitted and we receive assets requested in the Client Responsibilities section.
Total Cost: $1,800**
Note: The $1,800 project fee does not include your Facebook/Instagram advertising budget. Clients are responsible for funding their ad spend directly through their Facebook Ad Account. We’ll help configure and connect the account as part of this package, but Clients are responsible for connecting their payment information.
Need ongoing support after your campaign is set-up? We offer monthly ad management packages, optimization plans, and audience growth strategies. Let us know if you’d like to explore next steps after launch—we’d love to support your ongoing growth!
CLIENT RESPONSIBILITIES
To ensure a smooth project, the client must provide all brand assets within 7 days of the project start date.*
This includes, but is not limited to:
- Complete the Visionary Questionnaire (provided via email upon signup)
- Brand Guidelines
- All logo files
- Brand Colors
- Brand Fonts
- Brand Graphics
- Photo Assets
- Video Assets
- Full Admin Access to your Social Media Platforms that you are advertising on.
- Admin Access to website and CRM (if applicable)
- Share Any Brand Requirements Up Front
- Share Any Rules & Regulations Up Front
*The official project start date is the date of the Visionary Kick-Off Call. The Visionary Advantages Team cannot commence work until all brand assets are received and access is granted across all necessary platforms.
PROCESSES, REVISIONS, & TIMELINES
To help you track where we are in your project and know what’s expected when, here’s a phase-by-phase breakdown of the Visionary Social Media Ad Campaign experience. This structure keeps everything on track so we can create magic without delay!
Phase Completion Process: Each phase is broken down to ensure we’re all on the same page and remain within our project’s goal timeline. Once a phase is complete, the projects within that phase and revision rounds are considered approved and completed. However, if change requests are made after they have already been approved and considered complete, the new revisions will be charged at our $125 hourly rate.
PHASE 1: Strategy & Setup (Weeks 1–2)
Estimated Timeline: Weeks 1–2
Focus: Brand Alignment
What Happens:
- Visionary Kick-off Call (1)
- Client submits brand assets, questionnaire, and access credentials (see Client Responsibilities)
- Once we have all your assets ready to go: Ad creative begins for design + copywriting
- Creation and configuration of Facebook Account Manager and Business Page
- Includes page cover photo design and updating business page information
- Production of three dynamic social ads** (graphics and video content) optimized for A/B testing.
- Visionary Kick-off Call (1)
Client Deadlines:
- Submit all brand assets within 7 days of the Kick-off Call
- Confirm ad campaign focus on Kick-off Call
- Submit any revision requests within 3 business days of receiving the designs
PHASE 2: Continued Ad Campaign Design & Tech Set-Up (Weeks 3-4)
Estimated Timeline: Weeks 3-4
Focus: Finalize Creative Assets and Technical Set-Up
What Happens:
- We’ll continue developing your creative content and send it over for review. You’ll receive up to 2 revision rounds for graphics/video content, and ad captions.
- Our team will complete the technical setup of your Facebook Account Manager, Audience Targeting settings, and Facebook Pixel Installation.
- Connect your CRM to the lead campaign so you can search and track leads.
Client Deadlines:
- Provide feedback within 3 business days of receiving final creative content.
- Approve audience targeting set-up within 3 business days of receiving.
- Confirm CRM set-up within 3 business days of receiving our confirmation it is complete.
Campaign Launch Timeline
You have 7 calendar days to launch once we reach the end of the project. If you’re not ready to launch and want to delay the ‘go live’ date, the launch will then be considered client-led and Visionary Advantages is no longer responsible for launching the campaign within this project’s scope.
If you need help launching at a later time, we are always here to help! For delayed launches, we offer ongoing support plans and hourly assistance projects.
LATE REVISION REQUESTS
To keep everything on track, it’s important to submit revision requests by the agreed upon deadline for each phase.
Revisions received after the deadline will incur an additional fee of $100 for every 5 business days past the deadline. This helps us keep the project moving efficiently! For example, if your revision request is due by October 10th and we don’t receive feedback until October 15th, a $100 fee would be applied. If revisions are received after October 20th, the fee would increase to $200. Fees for late revisions will be automatically charged to the credit card on file.
Late revisions may also impact the overall project timeline.
REVISION LIMITS AND FEES
Each design phase includes up to 2 revision rounds. Should additional revisions be needed beyond the included rounds, or if requests are submitted after the approval deadline, they will be billed at $125 per hour. This helps us maintain a focused workflow that allows us to deliver the project on time.
Revision rounds do not roll over at any time.
Once a deliverable has been approved and confirmed by the brand, that part of the project is considered complete. Additional edits after approval require a separate scope of work.
Full Terms & Conditions Policy
For additional legal terms — including but not limited to our Force Majeure clause, Cancellation & Refund Policy, limitation of liability, and other important provisions — please refer to our full Terms & Conditions at visionaryadvantages.com/legal.